The humble jacket, done properly.
We're The Potato Dealers — a Birmingham-based mobile catering team on a mission to put the jacket potato back where it belongs: at the centre of every great event.

Our story
It started with a simple frustration: event catering had become bland, expensive and forgettable. We knew the British jacket potato — done right — could be something special. So we built a fully mobile kitchen and got to work.
Today, The Potato Dealers caters corporate events, weddings, festivals and private parties across the UK. We've fed offices in London, weddings in the Cotswolds, festivals in the Midlands and birthday parties in just about every postcode in between.
What hasn't changed: locally sourced Maris Pipers, slow-baked for two hours for that perfect crispy skin, and properly generous, made-from-scratch toppings. No corners cut. No microwaves. Ever.
What we stand for
Locally sourced
Maris Pipers from trusted Midlands farms. Toppings from independent UK suppliers.
Properly trained
Hygiene-certified, uniformed crew with years of mobile catering experience.
Genuinely friendly
We love what we do — and it shows in every interaction with your guests.
Premium finish
Beautifully styled setup, real plates, attention to every detail.
Got an event coming up? Let's chat.
Tell us a little about your event and we'll send over a tailored quote within 24 hours.
